The Big Story

How nervous CMOs nail ad agencies to save their skin

How nervous CMOs nail ad agencies to save their skin Fordgoes on a ‘diet’, surrogate ads, the Abby Awards and more… in Prabhakar Mundkur’s weekly column more

Freaking News

News on TV: Future Tense?

News on TV: Future Tense? How many 20-year-olds watch screaming anchors and guests every night, asks Ranjona Banerji [more]

TV Trail

Shailesh Kapoor: The Sridevi Coverage: Where Does The Media Go From Here?

Shailesh Kapoor: The Sridevi Coverage: Where Does The Media Go From Here? Callous headlines, poorly-researched obituaries and loose analysis are par for the course, writes Shailesh Kapoor [more]

Mind the TV AdEx Gap!

Mind the TV AdEx Gap! Indrani Sen spent the weekend pouring over the GroupM TYNY &Madison PMAO numbers and rues that the gap in TV AdEX has widened [more]

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Remembering Sridevi via her ads & Amul Butter topicals While we await the new Amul Butter tribute to the late superstar, here are a few Amultopicals that featured Sridevi through the years. We also bring you some of the ads that starred her [more]

Sanjeev Kotnala: Stop strangling advertising with social correctness!

Sanjeev Kotnala: Stop strangling advertising with social correctness! Sanjeev Kotnala presents his view on the recent All-Out strong mothers film that has been questioned for its choice of storyline and narrative [more]

It's Arnab Goswami, Owner-Promoter & Editor-in-Chief, Republic TV

It’s Arnab Goswami, Owner-Promoter & Editor-in-Chief, Republic TV It’s an accolade that’s for the truly well-deserving. And for the True Achiever of 2017 in the Indian Media, Advertising & Marketing arena [more]

Prabhakar Mundkur: Indian Advertising and its Mother Schizophrenia

Prabhakar Mundkur: Indian Advertising and its Mother Schizophrenia Are mothers in Pakistan more progressive than India?  Or is it just our schizophrenic understanding of what today’s mothers are about, asks Prabhakar Mundkur [more]

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